About the role:

We are seeking a dynamic and results-driven Head of Marketing to lead our marketing efforts and drive brand
visibility in the global marketplace. The ideal candidate will possess a proven track record in developing and
executing innovative marketing strategies to enhance brand awareness, attract new clients, and foster
customer loyalty.

As a Head of Marketing you will:

• Develop and implement comprehensive marketing strategies to promote company services on a global scale.
• Develop and implement an effective e-commerce marketing strategy to drive online sales and increase brand visibility.
• Manage and grow social media channels, creating engaging content and monitoring customer interactions.
• Manage online advertising campaigns, including pay-per-click (PPC), display advertising, and social media advertising, to optimize ROI.
• Oversee search engine optimization (SEO) and search engine marketing (SEM) efforts to improve website rankings and organic traffic.
• Continuously analyze user behavior and website data to optimize the user experience, improving conversion rates.
• Plan and execute email marketing campaigns, including segmentation, A/B testing, and automation, to engage and retain customers.
• Collaborate with content teams to create high-quality content that attracts and informs visitors.
• Develop and manage the marketing budget, ensuring cost-effective strategies and efficient resource allocation.
• Conduct market research to identify trends, opportunities, and competitive positioning.
• Oversee the creation of compelling content for various channels, including digital, print, and social media.
• Manage relationships with external agencies, vendors, and partners to optimize marketing campaigns.
• Monitor and analyze the effectiveness of marketing programs, providing insights for continuous improvement.
• Collaborate with cross-functional teams to ensure alignment of marketing initiatives with business objectives.
• Lead a high-performing marketing team, providing guidance and direction to achieve key performance indicators.
• Stay abreast of industry trends and competitor activities to inform strategic decision-making.

We expect you to have:

• Bachelor's degree in Marketing, Business, or a related field; Master's degree is a plus.
• Min 3 years of experience in international and domestic e-commerce.
• Min 3 years of experience in brand management for International markets.
• Proven experience in a senior marketing role, preferably within the e-commerce or logistics industry.
• Strong leadership skills with the ability to inspire and motivate a diverse team.
• Strategic thinker with excellent analytical and problem-solving abilities.
• Exceptional communication skills, both written and verbal.
• Demonstrated success in developing and executing successful marketing campaigns.
• Ability to thrive in a fast-paced, dynamic environment.
• Have very good spoken and written English skills.